This group of dieters is not into fads and diet pills and is losing weight the smart way - by counting calories. These food savvy consumers purchase low calorie, low fat, high fiber foods in addition to keeping a strict fitness regimen in order to get and stay in shape. These calorie-conscious consumers are ideal for health food catalogs, vitamin offers, fitness products, apparel catalogs, beauty products, subscriptions and more.
Recommended Usage: Direct Mail Health Catalogs, Fitness Products, Diet Products, Health-Related Offers, Health Subscriptions, Self-Improvement Offers, Children’s Offers, Family-Related Offers, Health-Related Books, Healthy Cooking Products and Books, Domestic & International Travel, Cruise Offers, Insurance, Music, Spa Vacations, Golf Resorts, Time Shares, Fundraising to Health, Political, Humanitarian, Children and Environmental Causes, Sports, Financial & Investment, Hobbies, Home Décor, Food & Cuisine, Outdoor & Recreational Offers.
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