Fishing is an enormous sport and hobby in this country. From the beginner who fishes from local fishing spots, to the deep sea fishing excursions, to the tournament fishermen, this is a sport that appeals to a wide variety of ages and both genders. In order to stay current of the latest fishing information, these consumers will subscribe to fishing magazines and read them from cover to cover. Whether they are seeking information on where to plan their next fishing vacation destination, or to learn about the newest fishing gear and gadgets, these are consumers who want to read and learn all they can about their favorite pastime.
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