With the millions of baby-boomers raising children these days, grandparents are the "hot-button" of direct mail! Children are in constant need of clothing, books, learning tools, and toys, and who better to spoil them than their grandparents. These grandparents have the disposable income to do just that and have purchased various products already. They are perfect prospects for children's offers, gift catalogs, insurance, home decor, travel, book clubs, credit and investment offers. All have completed an extensive survey, indicating that they are grandparents of children between the ages of 1-17 (selectable by age range).
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Sample Mail Piece Required. Payment due 30 days from mail date. Cancellations after merge or first mail date are due in full. Payment terms apply to first mail date in range. Net name arrangements negotiable based on volume. 20% commission on orders with net terms, pricing discounts, and on re-uses.
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