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MIN # 140548 / SRDS # 900258 / NEXTMARK # 256094

Key Segments

401,684	Total Investors	$75/M
28,000	Monthly Investors (avg)	+$5/M
106,493	3 Month Investors	+$5/M
211,810	6 Month Investors	+$5/M

Audience Profile

Although most baby boomers are a long way from retirement they are actively planning for their future. Many of them are relying on investments in order to build their retirement funds and also help pay for their children's college.  These savvy investors are paid members of an online community where they get investment advice and information on a variety of investment options including real estate, the stock market, 401K's, IRA's and 529 plans to name a few. They're perfect prospects for investment offers as well as publications to help further their investment knowledge. Demographics: Average HHI is $80K, 85% work full time, and 52% have children at home.

<br><br><b>Recommended Usage:</b>  Investment Offers, Publications Geared Towards Financial Investing, Apparel Catalogs, Accessory Catalogs, Domestic and International Travel offers, Timeshares, Luxury Vacation Rentals, Real Estate, Insurance, Golf Equipment, Golf Apparel, Golf Vacations, Magazine Subscriptions, Health Offers, Exercise Equipment, Electronics, Music, Credit Card Rewards, Fundraising to Health, Political, Humanitarian, Children, Animal and Environmental causes, Sports, Financial Seminars, Hobbies, Home Décor, Food and Cuisine, Outdoor and Recreational.

Terms and Conditions

% Commission to SRDS Brokers!

List Usage

Keywords

Related Lists:

1-Baby Boomers Focused on Finance

2-Physicians @ Home Address Who Invest

3-S.W.A.N.K.s - Savvy Investors

4-Senior Investors

5-Shrewd Investors - Seminar Attendees

Source:

Unit of Sale:

Minimum:

Updates:

Selections

DEMOGRAPHICS
Age (adult/child)	$5.00/M
Income	$5.00/M
Presence of Children	$5.00/M
Homeowners/Renters	$5.00/M
Gender	$5.00/M
Credit Card	$5.00/M
Ethnicity	$5.00/M
Religion	$5.00/M
Married/Single	$5.00/M
Grandparents	$5.00/M
Veterans	$5.00/M
State/SCF/Zip	$5.00/M
LIFESTYLE
Health	$10.00/M
Fitness	$10.00/M
Political Party	$10.00/M
Hobbies	$10.00/M
Computer Owners	$10.00/M
Mail Order Buyers	$10.00/M
Travelers	$10.00/M
Golfers	$10.00/M
Sweepstakes	$10.00/M

Book Buyers	$10.00/M
Hi-Tech/Electronics	$10.00/M
Subscribers	$10.00/M
Pet Owners	$10.00/M
Donors (by type)	$10.00/M
High Ticket Merch.	$10.00/M
Low Ticket Merch.	$10.00/M
Fishing	$10.00/M
Hunting	$10.00/M
Collecting	$10.00/M
Additional Selects Available!

MATERIAL
Magnetic Tape	$25.00/F
Cartridge	$25.00/F
Diskette	$35.00/F
e-mail/FTP	$35.00/F

Key Contact:

Order/Shipping Contact

List Catagories:

Baby Boomers

Financial/Investing

Seniors