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Back to Search Results Printable Version October 2018

Alpha Moms

MIN # 128893 / SRDS # 883034 / NEXTMARK # 208985

Key Segments

3,675,971

TOTAL ALPHA MOMS

$85/M

1,611,734

Children's Products

+$5/M

1,187,158

Stylish Women's Apparel

+$5/M

766,866

Hi-Tech Gadgets

+$5/M

1,212,025

Magazine Subscribers

+$5/M

1,240,823

Democrats

+$10/M

1,105,956

Republicans

+$10/M

 

30 DAY HOTLINES AVAILABLE

+$5/M

 

 

 

 

 

 


Audience Profile
These multitasking, tech-savvy women are becoming a marketing phenomenon. Alpha moms are educated, Type-A moms with a common goal: mommy excellence. These hands-on information-hungry moms view motherhood as a job that can be mastered, and to that end purchase products and subscribe to magazines and newsletters in order to help them achieve their goals. These Alpha moms have money to spend and not only are they the primary decision makers when it comes to household purchasing decisions, they also influence how other moms spend money due to their high level of social networking. These tech-savvy women are wired with BlackBerrys and spend an average of 87 minutes a day online – that’s 75 minutes more than the typical internet user. These unique women are different from other moms because although they’re the "mom that can do it all", they don’t forget about themselves, which is key to marketers.

Recommended Usage: Direct Mail Catalogs, Apparel Catalogs, Children’s Offers, Family-related offers, Hi-tech Products, Subscriptions, Book offers geared toward children, Domestic & International Travel, Cruise Offers, Insurance, Electronics, Music, Magazines, Spa Vacations, Golf Resorts, Time Shares, Credit Card Rewards, Fundraising to Health, Political, Humanitarian, Children and Environmental Causes, Sports, Financial & Investment, Health & Fitness, Hobbies, Home Décor, Food & Cuisine, Outdoor & Recreational offers.

Terms and Conditions
25% Commission to Brokers!
Sample Mail Piece Required. Payment due 30 days from mail date. Cancellations after merge or first mail date are due in full. Payment terms apply to first mail date in range. Net name arrangements negotiable based on volume. 20% commission on orders with net terms, pricing discounts, and on re-uses.

List Usage
Inquire

Also consider the following lists

Source:
Subscribers to Newsletters, Blogs, Websites, & TV Channels geared towards women looking to achieving Mommy Excellence
Unit of Sale:
Minimum:
5,000
Updates:
Monthly

Selections

Purchase Type
Children's Products $5/M
Stylish Women's Apparel $5/M
Hi-Tech Gadgets $5/M
Magazine Subscribers $5/M

Demographics

 

Democrat/Republican $10/M
Religion $10/M

Income

$10/M

Age

$10/M

Ethnicity $10/M
Mail Order Buyers $10/M
Gender (Adult) $5/M
Gender (Child) $10/M
State/SCF/Zip $5/M

Addressing

 

Mag Tape/Cartridge

$25/Flat

Diskette

$35/Flat

Email

$35/Flat

 


Key Contact:
Sherri Stevens
SherriS@thelistexperts.com
Phone: 727-669-2500 x 201
Fax: 727-475-5841

Order/Shipping Contact
Sherri Stevens
SherriS@thelistexperts.com
Phone: 727-669-2500 x 201
Fax: 727-475-5841


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525 N Cleveland-Massillon Rd, Suite 102, Akron, OH 44333  |  727-669-2500  |  Fax: 727-475-5841  |  info@thelistexperts.com
Preferred Provider  DMA